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Victoria Beckham Brand Reports First Operating Profit After 18 Years

Victoria Beckham Brand Reports First Operating Profit After 18 Years
Victoria Beckham’s fashion brand gets the £7.3m breakthrough it chased for 18 years · easterneye.biz

Victoria Beckham started her fashion company in 2008.

For many years, the company lost money.

In 2025, it made £7.3m in operating profit for the first time.

Its beauty products became an important part of the business.

A product called Foundation Drops became very popular and had 25,000 people waiting for it.

The company also reduced wasteful spending and reorganized its operations.

A Netflix documentary helped increase demand for some clothing items.

Beckham says people now see the company as a serious brand, not only as a celebrity business.

Key facts

Operating profit
£7.3m in 2025
First profitable year
First operating profit since the business launched in 2008
Beauty launch
The beauty business launched in 2019
Foundation Drops
The product attracted a waiting list of 25,000 people
Skincare growth
Foundation Drops helped double the size of the skincare business
Investment
NEO Investment Partners invested £30m for a 30% stake in 2017
Fashion growth
The fashion division recorded strong double-digit growth in 2025

Quotes

Victoria Beckham

Creative director and founder of Victoria Beckham Holdings Ltd

“We have all worked hard for a long time for this moment of profitability and growth”
easterneye.biz

Sources

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