6 days ago
India's Tablet Market Grows as Premium Devices Dominate
India sold more tablets in the first half of 2026 than during the same period a year earlier.
The market grew by 15 per cent.
Most buyers chose more expensive tablets costing above Rs 20,000.
These premium tablets made up 89 per cent of sales.
People also preferred tablets with screens larger than 10 inches and more memory.
Wi-Fi tablet sales increased, while sales of 4G tablets fell.
Apple’s iPad 11 series was especially popular among premium tablets.
However, the market may shrink later in 2026 because parts are becoming more expensive and some large purchases may be delayed.
India’s tablet market grew 15 per cent year-on-year in the first half of 2026.
Tablets priced above Rs 20,000 grew 74 per cent and captured 89 per cent of the market.
Large-screen tablets above 10 inches represented nearly 91 per cent of shipments.
Wi-Fi shipments rose 30 per cent, while 5G grew 8 per cent and 4G declined 19 per cent.
CyberMedia Research forecast a 10-12 per cent market decline in calendar year 2026 because of higher costs, memory shortages and procurement delays.
- Who
- Indian consumers, education and enterprise buyers, tablet manufacturers, Apple and CyberMedia Research.
- What
- India’s tablet market grew 15 per cent in the first half of 2026, with premium and higher-specification devices leading demand.
- Where
- India.
- When
- The report covers the first half of 2026 and forecasts market performance for calendar year 2026.
- Why
- Demand for larger screens, stronger performance, more RAM and reliable Wi-Fi increased, while rising component costs, memory shortages and institutional procurement delays are expected to hurt shipments later in the year.
Key facts
- H1 2026 market growth
- 15 per cent year-on-year
- Premium tablet growth
- 74 per cent year-on-year
- Premium market share
- 89 per cent for tablets priced above Rs 20,000
- Large-screen share
- Nearly 91 per cent of shipments were tablets larger than 10 inches
- Connectivity trends
- Wi-Fi shipments rose 30 per cent; 5G rose 8 per cent; 4G fell 19 per cent
- Memory trends
- 6GB tablet shipments grew 73 per cent, while 12GB variants surged 422 per cent
- Leading premium product
- Apple iPad 11 series accounted for nearly 23 per cent of premium shipments
- 2026 forecast
- The market is expected to decline 10-12 per cent during calendar year 2026
Quotes
Menka Kumari
Senior Analyst at CyberMedia Research
“The Indian tablet landscape is maturing, marked by a decisive shift toward higher-spec devices. Rising component costs, alongside consumer preference for larger screens, increased RAM, and robust Wi-Fi connectivity, are pushing average selling prices higher”
thehansindia.com
“Supply-side pressures, including rising component costs, memory shortages, and delays in institutional procurement, are expected to impact shipments in H2 2026, though premium devices and AI-ready hardware will continue to anchor market value”
thehansindia.com
Sources
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