2 weeks ago

Ali Khan Tareen Criticises PSL Model Over Franchise Financial Strains

Ali Khan Tareen used to own the Multan Sultans cricket team.

He said owning a PSL team can look exciting at first.

Later, owners may discover that running a team costs more than expected.

All the teams compete for the same big sponsors.

This means companies may not pay as much for advertisements on shirts.

Cheap copies of team merchandise also make official products harder to sell.

Tareen said new owners have already questioned the league’s business model.

He still believes the PSL is valuable and should be improved.

Key facts

Speaker: Ali Khan Tareen, former owner of Multan Sultans
League: Pakistan Super League (PSL)
Main concern: Franchise owners may face greater financial challenges than expected after purchasing a team.
Sponsorship issue: All PSL teams compete for the same major brands and jersey advertising budgets.
Merchandise issue: Cheap unofficial copies reportedly sell for around Rs 700, limiting official merchandise revenue.
New teams: Tareen said three new teams had major empty spaces on their jerseys because brands rejected asking prices.
Proposed direction: Tareen called for an honest review and more sustainable franchises.

freepressjournal.in · 2 weeks ago