1 week ago
Gen Z and Millennials Bring New Energy to Hyderabad Onam
Onam is an important festival celebrated by people from Kerala.
In Hyderabad, young Malayalis are adding new ideas to the celebrations.
They organized a rally where people wore traditional clothes and visited famous places.
A new band made up of office workers played songs in several Indian languages.
Nursing students performed a play and sang songs connected with boat races.
These activities helped people from different regions learn about Onam.
The Kerala Association of Hyderabad has held events for 10 days.
The celebrations include traditional customs, friendship between communities and charitable activities.
Hyderabad’s Malayali community began this year’s Onam celebrations with the Onam Sarkeet ride-and-drive rally.
Participants in traditional clothing visited important and historic landmarks, taking part in briefings and activities.
Corp Mallu Band, formed by corporate employees, performed Malayalam, Hindi, Telugu, English and Tamil songs at Lulu Mall.
Apollo School of Nursing students presented an Onam folktale play and sang Vanchipattu for nursing staff and others.
The Kerala Association of Hyderabad said its 10-day celebrations combine tradition with social cohesion and philanthropy.
- Who
- Gen Z and millennial Malayalis, corporate employees, nursing students and the Kerala Association of Hyderabad.
- What
- They held expanded Onam celebrations featuring a rally, a multilingual band performance, a folktale play and traditional songs.
- Where
- Hyderabad, including historic landmarks, Lulu Mall and Apollo School of Nursing.
- When
- The celebrations took place over the past 10 days, with the band performing over the weekend.
- Why
- To celebrate Onam, help others understand the festival, bring generations together and promote social cohesion and philanthropy.
Key facts
- Community
- Malayali community in Hyderabad
- Opening event
- Onam Sarkeet, a ride-and-drive rally
- New band
- Corp Mallu Band, formed by corporate employees in Hyderabad
- Performance venue
- Lulu Mall
- Nursing program
- Apollo School of Nursing students staged an Onam folktale play
- Traditional music
- Students sang Vanchipattu, songs associated with Kerala boat races
- Event duration
- The Kerala Association of Hyderabad organized events over 10 days
Quotes
Surendran Kannatt
Global Vice-Chairman of the World Malayalee Council and president of the Telangana Nair Seva Society
“Our celebrations extend beyond traditional festivities like Pookkalam, Sadhya and Thiruvathira dance. They have become platforms for social cohesion and philanthropy. Onam brings together generations of Malayalis, integrating seamlessly with the multicultural fabric of Telangana.”
deccanchronicle.com
“Several like-minded Malayalis dressed in traditional outfits toured important and historic landmarks in Hyderabad. We had briefings, fun activities and moved from one spot to another. It was an amazing experience.”
deccanchronicle.com







