2 weeks ago
Ratan Lal Jain and Pranjal Dahiya Release New Song 'Shonk'
A music producer named Ratan Lal Jain has made a new song called 'Shonk'.
The song is sung by a singer named Abraam.
A performer named Pranjal Dahiya appears in the song's video.
Pranjal is well known in Haryanvi entertainment, which is music and videos from the Haryana region of India.
Mr. Jain has made other songs before, like 'Pehli Vaari', 'Bijli Bijli' and 'Khoobsurat'.
He also works with a company called Playground Digital Cinema to make music videos and short films.
The new song is made for people who watch music on the internet, like on YouTube.
Mr. Jain says a good song today can travel across cities, states and even countries within days.
He believes digital platforms can take music to a huge audience when people connect with it.
The release was announced in Mumbai, India.
Music producer Ratan Lal Jain has collaborated with performer Pranjal Dahiya on the new song 'Shonk', sung by Abraam.
Pranjal Dahiya features on screen in 'Shonk', which combines contemporary music with visual storytelling aimed at a digital-first audience.
'Shonk' is the latest addition to Jain's portfolio, which includes projects like 'Pehli Vaari', 'Bijli Bijli', 'Khoobsurat', 'Kaisa' and 'Taare'.
Jain is also associated with Playground Digital Cinema, through which he has explored music videos, short films and other digital entertainment formats.
Dahiya has established a strong presence in the Haryanvi entertainment industry through her music video appearances and screen presence.
- Who
- Music producer and entrepreneur Ratan Lal Jain, performer Pranjal Dahiya, and singer Abraam.
- What
- The release of the new song 'Shonk', featuring Pranjal Dahiya on screen and vocals by Abraam, under Ratan Lal Jain's production vision.
- Where
- Mumbai, Maharashtra, India.
- When
- August 15 (per the article's Mumbai dateline).
- Why
- To add another release to Jain's expanding portfolio in India's independent music and digital entertainment space and to reach digital-first audiences.
Key facts
- Song
- Shonk
- Singer
- Abraam
- On-screen performer
- Pranjal Dahiya
- Producer
- Ratan Lal Jain
- Previous projects
- Pehli Vaari, Bijli Bijli, Khoobsurat, Kaisa, Taare
- Associated venture
- Playground Digital Cinema
- Announcement location
- Mumbai, Maharashtra, India
- Announcement date
- August 15
Quotes
Ratan Lal Jain
Indian music producer and entrepreneur
“Pranjal has an incredible ability to connect with audiences, and she brings her own personality to every project. With Shonk, we wanted to bring together the right music, voice and visual presence. Abraam has done a fantastic job with the song, and having Pranjal as part of the project made the collaboration even more exciting.”
theprint.in
“Today, a good song can travel across cities, states and even countries within days. There are no longer the same boundaries between regional and mainstream music. If the music connects with people, digital platforms can take it to an enormous audience.”
theprint.in
Sources
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