2 hrs ago
Hishow Expands We Love Cinema Slate With New Acquisitions
Hishow Entertainment is a Chinese company that brings films to audiences.
It announced several new movies for its We Love Cinema program.
One of them is Josephine, which won two awards at the Sundance Film Festival.
Another is Ah Girl, about a child whose parents separate.
Hishow also bought the rights to show all four movies in the Spanish horror series Rec.
It plans to show Rush again for Chinese viewers who remember the film.
The company is also holding French film festivals in Beijing and Shanghai.
Hishow wants We Love Cinema to become a larger film, art and technology experience.
Hishow Entertainment acquired Sundance winner Josephine and Singaporean film Ah Girl.
Josephine won the Grand Jury Prize and Audience Award at Sundance’s US Dramatic Competition.
Ah Girl follows a seven-year-old girl dealing with her parents’ separation and won Rotterdam’s Youth Jury Award.
Hishow will release all four films in the Spanish zombie-horror franchise Rec.
The distributor is also re-releasing Rush while expanding its We Love Cinema film events and communities.
- Who
- Beijing-based producer-distributor Hishow Entertainment, led by co-founder and CEO Wang Haiyi.
- What
- Hishow announced new acquisitions and re-releases for its We Love Cinema distribution and events brand.
- Where
- The films are being acquired for release in China, while related events are taking place in Beijing and Shanghai.
- When
- The announcement refers to acquisitions including films shown at this year’s Sundance Film Festival; exact announcement date is not stated.
- Why
- Hishow said the Rec acquisition will broaden its audience beyond conventional arthouse films, while its wider strategy is to expand We Love Cinema into a multidimensional experience.
Key facts
- Distributor
- Hishow Entertainment
- Brand
- We Love Cinema
- New acquisitions
- Josephine, Ah Girl and all four films in the Rec franchise
- Josephine awards
- Sundance Grand Jury Prize and Audience Award in the US Dramatic Competition
- Ah Girl award
- Youth Jury Award at International Film Festival Rotterdam
- Rec films
- Rec (2007), Rec 2 (2009), Rec 3: Genesis (2012) and Rec 4: Apocalypse (2014)
- Additional re-release
- Ron Howard’s 2013 Formula 1 drama Rush
Quotes
Wang Haiyi
Hishow co-founder and CEO
“We are dedicated to expanding our We Love Cinema brand to a multidimensional experience, and further build on our innovative marketing and distribution systems to adapt to the fast-changing market.”
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Sources
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