8 months ago
Celebrities Launching Brands in 2025
In 2025, many famous people started their own brands.
Ranbir Kapoor launched a lifestyle brand called ARKS with clothes, accessories, and fragrances.
Shakira introduced a hair care line named Isima with products like leave-in treatments and curl creams.
Rana Daggubati, along with his co-founders, started a tequila brand called Loca Loka, which means 'crazy world.'
Mira Rajput opened a luxury wellness retreat in Mumbai called Dhun Wellness, offering Ayurvedic therapies and other wellness services.
Sanya Malhotra partnered to create Bree Matcha, a premium lifestyle brand inspired by Japanese tea culture.
Gauri Khan opened an experience center in Delhi under her firm Gauri Khan Designs.
Serena Williams launched a makeup line called Wyn Beauty with clean, cruelty-free ingredients.
These celebrities are moving from just endorsing products to owning and investing in their own brands.
Ranbir Kapoor launched ARKS, a lifestyle brand offering apparel, accessories, and fragrances in February 2025.
Shakira introduced Isima, a hair care line with eight products ranging from $32 to $42, in July 2025.
Rana Daggubati, along with co-founders, launched Loca Loka, a tequila brand crafted in Jalisco, Mexico.
Mira Rajput opened Dhun Wellness, a luxury wellness retreat in Mumbai offering Ayurvedic therapies and other wellness services.
Sanya Malhotra started Bree Matcha, a premium lifestyle brand inspired by Japanese tea culture, in partnership with Essenzaa Nutrition founders.
- Who
- Celebrities including Ranbir Kapoor, Shakira, Rana Daggubati, Mira Rajput, Sanya Malhotra, Gauri Khan, and Serena Williams
- What
- Launch of their own brands in 2025
- Where
- Various locations including India, Mexico, and the United States
- When
- Throughout 2025 (specific months mentioned for some launches)
- Why
- To expand their influence beyond traditional endorsements and invest in their own ventures
Key facts
- Ranbir Kapoor
- ARKS (lifestyle brand)
- Shakira
- Isima (hair care line)
- Rana Daggubati
- Loca Loka (tequila brand)
- Mira Rajput
- Dhun Wellness (luxury wellness retreat)
- Sanya Malhotra
- Bree Matcha (premium lifestyle brand)
- Gauri Khan
- Gauri Khan Designs (experience center)
- Serena Williams
- Wyn Beauty (makeup line)
