10 months ago
Attero: Recycling E-Waste for India's Self-Sufficiency
In India, a company called Attero is helping to recycle old electronics and batteries.
They take things like phones and laptops that people don't want anymore and turn them into valuable materials.
They use special methods to get metals like lithium and copper back out of the waste, which helps reduce the need to dig up new resources.
Attero is also making it easier for people to get rid of their old electronics by offering pick-up services and paying for scrap.
This helps keep the environment clean and makes India less dependent on other countries for important materials.
Attero is an e-waste and battery recycling company in India founded in 2008.
India generated 3.8 million metric tonnes of e-waste in FY24, which may reach 5 million by 2030.
Attero uses advanced technology to extract valuable materials with high efficiency.
The company aims to fulfill 70% of India’s rare earth element needs within two years.
Attero’s Selsmart platform provides e-waste collection services, handling nearly 30,000 orders monthly.
- Who
- Attero, consumers, government, and e-waste producers
- What
- Recycling e-waste, lithium-ion batteries, and rare earth elements to promote sustainability and self-sufficiency
- Where
- India
- When
- Since 2008, with ongoing and future developments
- Why
- To reduce environmental impact, promote resource independence, and support a circular economy
Key facts
- E-waste Generation (FY24)
- 3.8 million metric tonnes
- E-waste Recycling (FY35)
- Formal players may handle only 40%
- Attero's Founder
- Rohan and Nitin Gupta
- Attero Patents
- 46+
- Lithium Carbonate GHG Reduction
- 99% lower than mined equivalents
- MetalMandi
- AI-driven scrap pricing platform
Quotes
Nitin Gupta
Co-founder and CEO of Attero
“Think of a glass of water with sugar dissolved in it. If you want to replace sugar with salt, there’s only so much you can displace. But when you heat it, the limit increases. Similarly, we modified the operating conditions of precipitation — temperature, pressure, and so on — to bring recovery from 50% to 98%”
livemint.com
“A scrap dealer in Lucknow was getting a different price from one in Vishakhapatnam for the same waste. MetalMandi brings transparency and fairness wherever you are in the country”
livemint.com
