2 weeks ago

BMW used-car sales jump 54% as luxury buyers seek value

BMW used-car sales jump 54% as luxury buyers seek value
BMW used-car sales jump 54% as luxury buyers seek value · financialexpress.com

BMW sells cars in India, and it has two kinds of sales: brand-new cars and used cars that BMW checks and fixes up.

In the first half of 2026, sales of these checked used BMWs went up by 54 percent.

That is a very big jump.

The whole luxury car market only grew by about 4 percent.

Many people buying used BMWs are buying a luxury car for the very first time.

They include young workers, people who started their own businesses, and businessmen.

A two- or three-year-old BMW costs less than a new one, so it is a cheaper way to get a luxury car.

BMW also gives a warranty and service package, which makes people feel safer about buying a used car.

BMW raised prices for new cars three times this year, so used BMWs look like an even better deal.

The most popular used BMWs are the X1, 3 Series and 5 Series.

BMW is also getting ready to sell used electric BMWs in a few years.

Key facts

Company
BMW Group India
Pre-owned sales growth
54% in H1 2026
Total H1 2026 sales
9,075 cars (up 17% year-on-year)
Luxury market growth
Around 4%
Top pre-owned models
X1, 3 Series, 5 Series
Retail footprint
40 cities, expanding to about 50 within a year
Price increases in 2026
Three
Used-EV timeline
Meaningful volumes expected in 2-3 years

Quotes

Hardeep Singh Brar

President and CEO, BMW Group India

“First is expanding consumer base driven by rising aspiration of young Indians and second is the high level of trust that pre‑owned car buyers have come to associate with BMW”
financialexpress.com
“Customers today are more informed than before and want clarity on service history, vehicle condition, resale value and running costs”
financialexpress.com

Sources

Related news