2 hrs ago
Gaurav Taneja Discusses Success Through Wife’s Social Media Journey
Gaurav Taneja talked about what success means today.
He said social media followers can make someone look successful.
He used his wife, Ritu Rathee, as an example.
She is a pilot and also made online content.
Taneja said she had about two million Instagram followers.
He also called her the number one mom influencer in the country.
Later, she told him she did not want that anymore.
Now, he said, she posts on Instagram only about once every six months.
The couple have two daughters.
Gaurav Taneja discussed changing ideas of success in the social media age.
He shared the example of his wife, Ritu Rathee, a pilot and content creator.
Taneja said Rathee once had about two million Instagram followers.
He described her as the country’s number one mom influencer at the time.
Taneja said Rathee later told him she did not want that online presence and now posts roughly once every six months.
- Who
- YouTuber Gaurav Taneja discussed his wife Ritu Rathee’s social media career during a conversation with entrepreneur Azhar Iqubal.
- What
- Taneja described Rathee’s shift from having a large online following to posting infrequently.
- Where
- Indian Institute of Technology Delhi, referred to in the article as IIT Delhi.
- When
- The conversation took place at an unspecified time; Taneja said Rathee made the change after telling him last year that she did not want the online presence.
- Why
- Taneja used Rathee’s experience to illustrate changing ideas of success in the social media age.
Key facts
- Speaker
- Gaurav Taneja, also known online as Flying Beast
- Wife
- Ritu Rathee
- Profession
- Rathee is described as a pilot and content creator
- Previous following
- About 2 million Instagram followers
- Influencer ranking
- Taneja called Rathee the number one mom influencer in the country
- Current posting frequency
- About one post every six months, according to Taneja
- Family
- The couple have two daughters
Quotes
Gaurav Taneja
YouTuber and content creator known online as Flying Beast
“My wife was also an influencer. She had about 2 million followers on her Instagram. Last year, she came to me and said, ‘I don’t want this’. She was the number one mom influencer in the country. Now, if you will go check her profile, she puts about one post in six months”
indianexpress.com









