1 year ago
Levi’s Appoints Hiren Gor Managing Director for SAMEA Region
Levi's, the denim company, has promoted Hiren Gor to be the boss of a big area called South Asia, the Middle East, and Africa.
This means he'll be in charge of all the Levi's stores and businesses in these places.
He's worked at Levi's for 16 years and has helped make the brand popular in South Asia by changing how the stores look and work online.
The company hopes he'll make Levi's even more successful in these different countries where lots of people are buying more things.
He's excited to keep the company's history of making great clothes going in these new markets.
Levi Strauss & Co. has appointed Hiren Gor as Managing Director for South Asia, Middle East, and Africa.
Gor's expanded role includes overseeing Levi's operations in South Asia, the Middle East, and Sub-Saharan Africa.
Hiren Gor has 16 years of experience with Levi's, focusing on retail and digital transformations in South Asia.
Under Gor's leadership in South Asia, the brand launched its 'iconic store' strategy and scaled up omnichannel capabilities.
Levi's aims to leverage growth opportunities in diverse, fast-growing consumer markets within the SAMEA region.
- Who
- Hiren Gor, Levi Strauss & Co.
- What
- Levi Strauss & Co. appointed Hiren Gor as Managing Director for South Asia, Middle East, and Africa.
- Where
- South Asia, Middle East, and Africa.
- When
- Effective immediately.
- Why
- To tap growth opportunities in diverse, fast-growing consumer markets.
Key facts
- New Role
- Managing Director for South Asia, Middle East, and Africa (SAMEA)
- Appointee
- Hiren Gor
- Company
- Levi Strauss & Co.
- Gor's Tenure
- 16 years with Levi's
- Prior Role
- General Manager for South Asia
Quotes
Gianluca Flore
Chief Commercial Officer at Levi Strauss & Co.
“Hiren has consistently demonstrated strategic clarity, operational excellence, and a deep connection to our brand. As we sharpen our focus across the SAMEA cluster, we are confident his leadership will further strengthen our commercial performance and deepen our impact across these dynamic markets.”
financialexpress.com
Hiren Gor
Managing Director for South Asia, Middle East and Africa (SAMEA)
“It’s been an incredible journey building the South Asia business with our passionate teams and partners. Levi’s has always stood for purposeful innovation and enduring style, and I’m excited to take this legacy forward across a region as diverse and full of potential as South Asia, the Middle East and Sub-Saharan Africa”
financialexpress.com




