Business · Companies · 2 days ago
Italy’s tattoo and piercing businesses more than doubled in nine years
Tattooing has become common in Italy, where estimates put the number of people with tattoos at about seven million.
The number of businesses offering tattooing and piercing grew from 3,695 in June 2017 to 9,614 in June 2026.
That is an increase of 160%, or nearly 6,000 businesses.
The number rose in every Italian region, though growth varied.
Lombardy had the most businesses, with 1,873, while Sardinia had the fastest regional growth, rising 293%.
Rome had the most among the cities listed, with 440 businesses; Bari had the biggest percentage increase in that group, at 640%.
The figures show how much the tattoo and piercing trade has expanded across Italy.
The number of tattoo and piercing businesses in Italy rose 160% between June 2017 and June 2026, according to a Unioncamere-InfoCamere study.
The total increased from 3,695 businesses to 9,614, nearly 6,000 more.
The number of businesses grew in every Italian region, though at different rates.
Lombardy had the most businesses, with 1,873, while Sardinia recorded the largest percentage increase, at 293%.
Rome had the most businesses among the cities listed, with 440.
- Who
- Tattoo and piercing businesses in Italy.
- What
- Their number rose 160%, from 3,695 to 9,614.
- When
- Between June 2017 and June 2026.
- Where
- Italy.
- Why
- The article describes a growing market but does not state a specific cause.
This story does not have two clearly opposing sides.
Italy had 3,695 tattoo and piercing businesses.
Italy had 9,614 tattoo and piercing businesses, a 160% increase since June 2017.
- Businesses in Italy
- 9,614 in June 2026
- Increase
- 160% from June 2017 to June 2026
- Businesses in June 2017
- 3,695
- Leading region by number
- Lombardy, with 1,873 businesses
- Largest regional percentage increase
- Sardinia, up 293%
- Leading city by number
- Rome, with 440 businesses








