Business · Companies · 2 hrs ago
Meltwater launches campaign starring Kim Cattrall
Meltwater has launched a brand campaign called “Intelligence is Always in Style.”
The campaign stars actress Kim Cattrall as an executive who stays informed and ahead of events.
Set in New York City, it is presented as a series of short films.
The films focus on challenges facing communications and marketing teams in a fast-changing media landscape.
These include tracking brand conversations across channels, managing reputation across large language models, finding emerging trends and spotting risks.
Meltwater says it is marking 25 years of helping brands navigate changes in media.
The campaign launch is the only next step described.
Meltwater launched a brand campaign called “Intelligence is Always in Style,” starring actress Kim Cattrall.
The campaign presents Cattrall as an executive navigating challenges facing communications and marketing teams.
It focuses on staying ahead in a fast-moving media landscape.
Meltwater said the campaign coincides with its 25th anniversary.
- Who
- Meltwater launched the campaign, starring Kim Cattrall.
- What
- The company introduced a brand campaign called “Intelligence is Always in Style.
- When
- October 12, 2026.
- Where
- The campaign is set in New York City.
- Why
- It highlights the needs of modern communications and marketing teams and how to stay ahead in a fast-moving media landscape.
This story does not have two clearly opposing sides.
No direct quotes in the coverage so far.
This story does not have a timeline yet.
- Campaign title
- Intelligence is Always in Style
- Star
- Kim Cattrall
- Setting
- New York City
- Company milestone
- 25 years
- Publication date
- October 12, 2026
Sources
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