Business · Companies · 1 hr ago

Amazon in talks to buy AI startup Decart for about $7 billion

Amazon in talks to buy AI startup Decart for about $7 billion

Amazon is negotiating to buy Decart, an artificial intelligence startup based in San Francisco, for about $7 billion.

The proposed price is higher than Decart’s reported $4 billion valuation after it raised $300 million in 2026.

Founded in 2023 by three Israeli engineers, the company makes Lucy, a tool for editing videos live, and Oasis, which creates simulated environments.

Amazon Web Services gave Decart early access to its Trainium3 AI chip in 2025 after meeting with the startup.

Amazon has also made major purchases in entertainment and satellite services, and is developing AI chips to compete with Nvidia.

The sources do not say whether the negotiations will result in a deal.

Sources

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