Entertainment · Gaming · 1 hr ago
Hamilton brings its film and gaming heritage to a Modern Warfare 4 watch
Hamilton, a watchmaker led by CEO Francesca Ginocchio, is preparing a special edition tied to Call of Duty: Modern Warfare 4.
The game is due to launch in a few weeks, according to the story.
Hamilton has a long history in entertainment, with watches appearing in more than 300 movies.
Its film links include work with directors Christopher Nolan and Denis Villeneuve.
The company began gaming collaborations in 2021 with a watch made for Far Cry 6, and it also sold 1,983 real-world versions.
Ginocchio says gaming is a newer part of the brand’s entertainment identity.
Hamilton is now turning that experience toward the Modern Warfare 4 launch.
Hamilton is extending its entertainment heritage with a special-edition watch linked to Call of Duty: Modern Warfare 4.
CEO Francesca Ginocchio says gaming is a new part of the watchmaker’s entertainment and movie heritage.
Hamilton’s entertainment links date back to 1957, when Elvis Presley wore a Hamilton Ventura in Blue Hawaii.
The company began gaming collaborations in 2021 with a watch designed for Far Cry 6.
Hamilton says it has appeared in more than 300 movies.
- Who
- Hamilton and Call of Duty: Modern Warfare 4.
- What
- Hamilton is bringing its film and gaming heritage to a Modern Warfare 4 special-edition watch.
- When
- The article was published on October 13, 2026; the game launch was described as being in a few weeks.
- Where
- The watch appears in Call of Duty: Modern Warfare 4. A physical location is not stated.
- Why
- Hamilton says gaming is a new part of its entertainment heritage and applies its approach to creating watches for film characters.
This story does not have two clearly opposing sides.
Hamilton’s link with cinema and entertainment began, according to CEO Francesca Ginocchio.
Hamilton’s gaming collaborations began with a custom watch made for Far Cry 6.
TechRadar published its interview with Ginocchio about the Modern Warfare 4 special edition.
Hamilton’s plans were tied to the Call of Duty: Modern Warfare 4 launch.
- CEO
- Francesca Ginocchio
- Film appearances
- More than 300 movies
- First cited entertainment link
- 1957
- Gaming collaborations began
- 2021, with Far Cry 6
- Upcoming game tie-in
- Call of Duty: Modern Warfare 4 special edition
What people are saying
Gaming is really a new part of the DNA of a brand linked to entertainment and movies. It’s the next step.
We have been in more than 300 movies so far, but we keep on trying to update ourselves.
Basically, we try to do the best watch for the character in the movie or in the game.











