Science & Tech · Gadgets & EVs · 8 hrs ago

Apple Says iPhone Duo Display Was Designed for Its Requirements

Apple Says iPhone Duo Display Was Designed for Its Requirements

Apple says it developed the iPhone Duo’s folding display to its own specifications with manufacturing partners, including Samsung.

In an interview, Apple hardware executives said the display was not an off-the-shelf component and that the design began with the company’s requirements.

Samsung is widely reported to be a key supplier for the folding display, and it released its first foldable phone in 2019.

CEO John Ternus said some early foldables felt “kind of cheap and crappy” and said Apple took its time developing its own device.

Apple says its approach involved tailoring components such as the display, hinge and enclosure to deliver the experience it wanted.

The iPhone Duo is Apple’s entry into foldable phones, a category where Samsung was an early entrant.

Pre-orders begin Friday at 5 a.m.

Pacific Time, according to the source article.

3 sources

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What people are saying

JP GuillouApple senior director of display technology for iPhone
the display doesn’t exist at the vendor until we start working on it
via 9to5Mac
And certainly not ones that would meet our demands, expectations, requirements, specifications.
via 9to5Mac
Rich DinhApple vice president of hardware engineering
We really did start from the ground up.
via 9to5Mac
we customize down to the nanometer.
via 9to5Mac