Science & Tech · Big Tech & Internet · 59 mins ago

TikTok launches standalone Shop app in four Southeast Asian markets

TikTok launches standalone Shop app in four Southeast Asian markets

TikTok has launched a separate app for shopping in Singapore, Malaysia, Thailand and the Philippines.

Available on iOS and Android, it gives TikTok Shop a place of its own rather than keeping shopping only inside TikTok.

Shoppers can browse product videos and livestreams, get personalized recommendations and buy items in the app.

The app also includes order tracking, customer support and exclusive deals, including free shipping offers.

TikTok is aiming to compete more directly with shopping apps such as Amazon and Temu.

A launch in the United States is not confirmed, and it is unclear whether the app will expand to more markets.

TikTok has not responded to requests for comment on its plans.

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