Entertainment · Celebrity · 4 hrs ago
Selena Gomez and Demi Lovato Reunite for Rare Beauty Campaign
Selena Gomez and Demi Lovato reunited for a Rare Beauty campaign called “Still Making Each Other Blush.”
The pair became friends as child actors and later starred together in the 2009 Disney Channel film *Princess Protection Program*.
Their fans called them “Delena,” but they grew distant over the years, and Lovato said in 2020 that they were not friends.
The campaign introduces a blush bundle with each star’s favorite shade and a blush brush.
A video for the campaign has them reminiscing, answering questions and dancing to a song they recorded for the film.
They have since rebuilt a closer connection, and Lovato says they can now collaborate and spend time together.
The bundle is available on Rare Beauty’s website.
Selena Gomez and Demi Lovato have reunited for a Rare Beauty campaign called “Still Making Each Other Blush.”
The campaign introduces The Delena: Soft Pinch Blush Bundle, featuring blush shades favored by Gomez and Lovato and a blush brush.
The pair’s campaign video recalls their friendship and their 2009 film Princess Protection Program.
Their public reunion began when Gomez attended a Lovato concert in Orlando in April 2026.
The bundle is available on the Rare Beauty website.
- Who
- Selena Gomez and Demi Lovato.
- What
- They reunited for a Rare Beauty campaign that introduces The Delena: Soft Pinch Blush Bundle.
- When
- The article was published on October 28, 2026; the campaign’s launch date is not stated.
- Where
- The bundle is available on the Rare Beauty website.
- Why
- The campaign promotes the bundle and brings the longtime friends together to collaborate.
This story does not have two clearly opposing sides.
Gomez and Lovato routinely made vlog-style YouTube videos together.
Gomez and Lovato co-starred in the Disney Channel Original Movie Princess Protection Program and recorded “One and the Same” for its soundtrack.
Lovato said in a Harper’s Bazaar interview that she was not friends with Gomez.
Gomez attended a concert on Lovato’s It’s Not That Deep Tour in Orlando.
The Hollywood Reporter published an article about the pair’s Rare Beauty campaign.
- Campaign
- Still Making Each Other Blush
- Product
- The Delena: Soft Pinch Blush Bundle
- Blush shades
- Hope and Virtue
- Film
- Princess Protection Program, released in 2009
- Concert
- Lovato’s It’s Not That Deep Tour, Orlando, April 2026
What people are saying
Selena is someone that I’ve always loved and adored. It’s really great to be in a place today where we can collaborate on things, but also just hang out and spend time together.
When you grow up with somebody, you’re always going to have love for them. But I’m not friends with her…
I felt like that was our moment when we felt like Avril Lavigne.