Business · Companies · 2 hrs ago

Spanish startup Ploot raises €400,000 to expand its sales-intelligence platform

Spanish startup Ploot raises €400,000 to expand its sales-intelligence platform

Ploot has raised €400,000 in a funding round led by Angels Capital, with investment from Metricool CEO Juan Pablo Tejela.

The startup was founded by Marc Jardí, 25, and is based in Spain.

Its software uses AI to find signs that a company may be ready to buy, including website visits, funding rounds and changes in senior leadership.

This helps sales teams focus their outreach on companies that may need their services instead of contacting prospects at random.

Ploot says it has more than 3,000 users and has identified over 23,000 sales opportunities.

It says those opportunities helped customers generate more than €3 million in extra revenue, and that clients can get up to six times more responses than with other approaches.

The new funding will support hiring, product improvements and sales growth.

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