Business · Companies · 59 mins ago

Positivo sees AI infrastructure demand driving a new hardware growth cycle

Positivo sees AI infrastructure demand driving a new hardware growth cycle

Brazilian technology company Positivo sees AI demand as a chance to grow its hardware business.

Its president, Hélio Bruck Rotenberg, says he is more optimistic about growth than at any point since 2015.

For years, Positivo diversified beyond personal computers because hardware markets were growing slowly, including the server market.

The company expects AI processing to spread beyond major cloud providers to businesses, banks, research institutes and smaller computing firms that may need less powerful equipment.

Positivo raised its 2026 gross revenue outlook to R$4.4 billion–R$4.5 billion.

In the third quarter of 2026, net revenue rose 23.8% year over year to R$997.2 million, while net profit reached R$7.7 million.

The company is also watching major public-sector projects, including server purchases for Brazil’s AI plan and the replacement of some electronic voting machines; the sources do not give a timetable for those projects.

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What people are saying

Hélio Bruck RotenbergPositivo Tecnologia president
It is the moment, since 2015, when I am most optimistic about growing the company to another level
via Estadão
We had to get into services and other things because we did not see growth. It was a market that grew 2%, 3% a year, sometimes declined. Even in servers. And now there is the possibility of growth
via Estadão
Neoclouds can explore exactly this: having a smaller language model (LLM), which does not need trillions of parameters. With millions, it can already run agents at lower cost
via Estadão