Sports · Tennis · 1 hr ago
PMIK names 14-year-old Lim Ji-ho its youngest long-term sponsored athlete
South Korean tennis player Lim Ji-ho, 14, has been selected for long-term sponsorship by PMIK, making him the company’s youngest sponsored athlete.
The one-year deal provides him with FitLine products, including drinks and other supplements.
PMIK distributes FitLine, a German health supplement brand, and says its products are listed on Germany’s Cologne List, which registers products tested for doping substances.
The sponsorship is part of PMIK’s sports program, which also supports athletes in judo, badminton and table tennis.
Lim said he first tried FitLine products through his father and hopes to deliver strong results.
He will receive product support for one year as he competes in tennis events.
PMIK has selected 14-year-old tennis player Lim Ji-ho as its youngest long-term sponsored athlete.
The company signed a one-year sponsorship contract with Lim at its Seoul headquarters on November 5.
Lim will receive FitLine products, including fitness drinks, for the duration of the contract.
PMIK said its FitLine products are listed on the Cologne List, which it described as including products tested for doping substances.
Lim said he hopes to repay the support with good results.
- Who
- PMIK and 14-year-old tennis player Lim Ji-ho.
- What
- PMIK selected Lim as a long-term sponsored athlete and signed a one-year contract.
- When
- The appointment ceremony was held November 5; PMIK announced it on November 6, 2026.
- Where
- PMIK’s headquarters in Yeouido, Seoul.
- Why
- The sponsorship program supports athletes’ performance and condition management.
This story does not have two clearly opposing sides.
PMIK held Lim’s long-term sponsorship appointment ceremony at its headquarters in Yeouido, Seoul, and signed a one-year contract.
PMIK announced Lim’s selection and the sponsorship contract.
- Age
- 14
- Contract
- One year
- Ceremony location
- PMIK headquarters, Yeouido, Seoul
- Supported product brand
- FitLine
- PMIK program
- FitLine Sports Program (FSP)
What people are saying
I first encountered FitLine products through my father. Since famous athletes such as judoka Kim Min-jong also consume them, I will aim for good results and live up to expectations.
I once again congratulate Lim Ji-ho on being selected as a long-term sponsored athlete. Through PMI products, I hope he will go on to become an athlete who can create a ‘second Lee Hyung-taek legend’ at various competitions.