Business · Companies · 11 hrs ago

Türkiye smartphone users average two finance apps a month

Türkiye smartphone users average two finance apps a month

Smartphone users in Türkiye averaged two finance apps a month from January to September 2026, according to a study covering iOS and Android.

That puts Türkiye 18th among 22 markets, just below the global average of 2.1 apps.

South Korea led with 6.2 apps per user, while the United States and United Kingdom also recorded higher averages than Türkiye.

The study says finance app downloads worldwide are expected to rise 6% in 2026, reaching 8.9 billion, even as overall app downloads were flat.

Banking and digital wallet apps make up about 72% of the average user's finance app mix, while downloads of same-day loan apps have risen sharply since 2023.

The borrowing and budgeting figures are global, and the study does not give a Türkiye-specific breakdown of those trends.

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