Business · Companies · 10 hrs ago

Saudi club buyers focus on finances as privatization advances

Saudi club buyers focus on finances as privatization advances

Saudi Arabia’s football club privatization is moving into a phase where investors are weighing finances more closely than a club’s fame alone.

They are examining revenue, debts, governance and prospects for growth before deciding what a club is worth.

More than 40 local and international investors had formally expressed interest by June, according to a sports management professor citing a Ministry of Sport official.

A recent example is Al Hilal, where Kingdom Holding acquired 70% for 840 million riyals in September, valuing the club’s equity at 1.2 billion riyals.

Talks over a possible stake in Al Nassr are also under way, but no final agreement has been announced.

The privatization project began in 2023, and the ministry has said it received more than 80 investment-interest requests covering 22 clubs.

Buyers may seek lower prices, staged payments or added contractual guarantees, while clubs are expected to face stronger pressure to control costs and build regular income.

Long-term financial sustainability will shape the project’s success, alongside the need to remain competitive on the field.

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What people are saying

Christos AnagnostopoulosProfessor of sports management at Hamad Bin Khalifa University
Capital has not left Saudi football, but it is now demanding discounts on acquisition prices.
via Al Eqtisadiah
Rob WilsonSports finance expert at UCFB
Investors’ interest in Saudi clubs remains promising.
via Al Eqtisadiah
Privatization is a long-term economic project, and short-term fluctuations do not necessarily mean the sector has become less attractive.
via Al Eqtisadiah