Entertainment · Music · 2 hrs ago

Nile Rodgers defends AI-made video for charity Christmas song

Nile Rodgers defends AI-made video for charity Christmas song

Nile Rodgers is defending his use of AI in a music video after viewers criticized images he shared online.

The video is for a new version of “The Christmas Song,” a charity song he made with singer Rebecca Ferguson during the Covid pandemic.

Rodgers says he and his team planned the video with mood boards and storyboards, and that traditional production would have cost about $100,000.

He says the song is meant to bring joy to children who are ill or bedridden, and that a child helped him through his first bout with cancer.

Some viewers objected to the AI-generated images, which show the singers alongside large, fuzzy creatures.

Rodgers responded that critics also use AI in everyday services, though one outlet says a commenter had not claimed to be against all AI use.

The video is being prepared for a November 20 release, according to one account.

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What people are saying

Nile Rodgersmusician
We created everything. Mood boards, story boards and did it the same way we’d do a film. The AI did what we told it to do and we painstakingly created every second you’ll see on the screen… If this were a traditional film it would’ve cost about $100,000.
via Consequence
By the way you’re using AI daily. You just hit me on Instagram. You’re being hypocritical.
via Consequence
I produced 'The Christmas Song' to give them a little #joy during the holiday season.
via Stereogum