Politics · Turkey · 1 day ago
Turkish Retailer Fined Over Unproven 80% Discount Claims
Turkey’s advertising watchdog fined a home and décor chain over its 80% discount promotions.
The case involved two branches in Istanbul and Mersin.
The watchdog said the promotions gave shoppers the impression of major savings, but the company could not prove the advertised price advantage.
The company was fined 216,740 lira across two cases, and the ads were ordered to stop.
The watchdog found the promotions breached rules on advertising and consumer protection.
Turkey’s Trade Ministry says inspections will continue to protect consumers and prevent misleading advertising.
Turkey’s Advertising Board fined a home and decoration retailer 216,740 Turkish lira over claims of discounts of up to 80%.
The board said the retailer could not prove the advertised price advantage at two branches in Istanbul and Mersin.
It ordered the advertisements to be stopped.
The board found the promotions violated rules on commercial advertising and Turkey’s consumer protection law.
- Who
- Turkey’s Advertising Board and an unnamed home and decoration retailer.
- What
- The board fined the retailer 216,740 Turkish lira and ordered its discount advertisements to stop.
- When
- The report was published on 31 October 2026.
- Where
- Two branches in Istanbul and Mersin, Turkey.
- Why
- The retailer could not prove the price advantage promised in advertisements claiming discounts of up to 80%.
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- Fine
- 216,740 Turkish lira
- Discount claim
- Up to 80%
- Locations
- Istanbul and Mersin
- Regulator
- Turkey’s Advertising Board
- Action
- Advertisements ordered to stop