Sports · Football · 3 hrs ago

Barcelona to feature Tyler, the Creator’s Golf Wang brand on Clasico shirt

Barcelona to feature Tyler, the Creator’s Golf Wang brand on Clasico shirt

Barcelona will put “GOLF” on its shirt for the Clasico against Real Madrid on October 25 at Spotify Camp Nou.

GOLF is the clothing brand founded by American artist Tyler, the Creator, who is part of the club’s collaboration with Spotify.

Since 2022, Barcelona has used its shirt for special artist partnerships, replacing Spotify’s logo for Clasicos.

Tyler’s brand is the ninth artist collaboration in the series, which has previously featured names including Drake, Coldplay and Olivia Rodrigo.

A special shirt collection is available from October 15, ten days before the match.

The partnership gives the club, Spotify and the brand global exposure through one of football’s most-watched fixtures.

Tyler will also guide the campaign’s visual and sound direction, according to one account of the collaboration.

His past lyrics have drawn criticism, renewing debate about Barcelona’s choice of partner.

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