Entertainment · K-Culture & Anime · 2 hrs ago
Twosome Place picks ILLIT’s Wonhee for year-end campaign
South Korean cafe chain Twosome Place has chosen ILLIT member Wonhee to front its year-end campaign.
The company announced the choice on October 28.
Teasers featuring Wonhee are planned for next month, before the campaign gets fully underway.
She also appeared in Twosome Place campaigns during the spring and summer, making this a repeat collaboration.
The company said continuing with the same model was unusual and that it was responding to consumer support.
The campaign extends a partnership that drew consumer support through the earlier promotions.
ILLIT released its fifth mini-album, “Break Even,” on October 26.
Twosome Place has selected ILLIT member Wonhee as the model for its year-end campaign.
The campaign will begin in earnest next month with a teaser featuring a new look for Wonhee.
Twosome Place said it plans to build the year-end mood with polished videos and a distinctive story.
Wonhee and the cafe chain previously worked together on spring and summer campaigns this year.
ILLIT released its fifth mini-album, “BREAK EVEN,” on October 26.
- Who
- Twosome Place and ILLIT member Wonhee.
- What
- Wonhee was selected as the model for Twosome Place’s year-end campaign.
- When
- Announced October 28, 2026; the campaign will begin in earnest next month.
- Where
- Not stated.
- Why
- Twosome Place said it was continuing the partnership through year-end in response to consumer support.
This story does not have two clearly opposing sides.
Twosome Place and Wonhee worked together on the “May’s heart craves mango” and “Whatever you do, it’s Abak” campaigns.
ILLIT released its fifth mini-album, “BREAK EVEN.
Twosome Place announced Wonhee as the model for its year-end campaign.
The campaign is set to begin in earnest with a teaser featuring a new look for Wonhee.
- Campaign model
- Wonhee of ILLIT
- Announcement date
- October 28, 2026
- Teaser timing
- Next month
- Prior collaboration
- Spring and summer campaigns in 2026
- ILLIT release
- BREAK EVEN,” fifth mini-album, released October 26
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What people are saying
It is unusual to run campaigns consecutively with the same model.
Thanks to consumer response, we will continue our special relationship through year-end.