Business · Companies · 10 hrs ago
Trussardi seeks a comeback under new owner Miroglio
Trussardi is trying to rebuild its place in the market under the Miroglio group, which acquired the fashion brand in 2024 after a long business crisis.
The brand recently returned to Genoa’s Salone Nautico, helping furnish institutional spaces and a VIP lounge through Trussardi Casa and creating a capsule collection.
The company is looking back to founder Nicola Trussardi’s ideas as it works to revive the label.
The business began in Bergamo in 1911 as a maker of high-quality gloves, before Nicola took charge in the early 1970s.
He expanded the name into clothing, perfume and products beyond fashion, including bicycles and phones.
His aim was to make useful, beautiful things for everyday life, and to build a wider world around the brand through collaborations and cultural events.
Miroglio is seeking to restore Trussardi’s market position, though no further steps are specified.
Miroglio acquired Trussardi in 2024 after the fashion house went through a long business crisis.
The new management is seeking to restore the brand’s position in the market.
Chief executive Alberto Racca says the effort draws on founder Nicola Trussardi’s vision of practical, distinctive elegance.
Trussardi has returned to the Genoa Boat Show through Trussardi Casa, a capsule collection and work on event spaces.
- Who
- Trussardi, now owned by the Miroglio group, is seeking a comeback. Chief executive Alberto Racca discussed the relaunch.
- What
- The new management is trying to restore the brand’s position in the market.
- When
- Miroglio acquired Trussardi in 2024; the article was published on October 20, 2026.
- Where
- The brand returned to the Genoa Boat Show.
- Why
- The new management aims to recover the vision of founder Nicola Trussardi and rebuild the brand’s market position.
This story does not have two clearly opposing sides.
Dante Trussardi opened a glove workshop in Bergamo.
Nicola Trussardi took over the family business.
The Miroglio group acquired Trussardi after a long business crisis.
Trussardi returned to the Genoa Boat Show with Trussardi Casa, event-space work and a capsule collection.
- Owner
- Miroglio group
- Acquisition
- 2024
- Chief executive
- Alberto Racca
- Founder
- Nicola Trussardi
- Genoa Boat Show
- Trussardi Casa, a capsule collection and event-space work
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