Entertainment · Celebrity · 3 hrs ago
Saemaul Sikdang sales rise in Texas as overseas expansion continues
Saemaul Sikdang says sales are growing at its overseas restaurants, including its location in Carrollton, Texas.
The South Korean chain opened its first US restaurant in 2023, where customers grill meat at the table and eat it with stew and side dishes.
Average monthly sales at the Texas restaurant were about 70% higher by September than in its opening year; sales had also risen about 38% the year before.
In Thailand, the chain has 14 restaurants, each making around 100 million won a month on average, while it added two restaurants in Mongolia in the first half of the year.
The growth suggests its Korean-style dining is finding customers abroad, even as restaurant-sector growth in Thailand has slowed.
The company is considering new restaurants in South Korea, potentially in areas such as Seoul’s Gangnam Station district, using service and menu ideas tested overseas.
Saemaul Sikdang’s Texas restaurant has seen its average monthly sales rise about 70% since it opened in 2023.
The restaurant is in Carrollton, Texas, where more customers have visited as Korean-style dining has gained local interest.
The brand also reports sales and store growth in Thailand and Mongolia.
The operator, The Born Korea, is considering opening domestic restaurants that draw on its overseas operating experience.
- Who
- Saemaul Sikdang, a restaurant brand operated by The Born Korea.
- What
- Its Texas restaurant’s average monthly sales rose about 70% compared with its first year.
- When
- The comparison was reported as of the end of September this year; the restaurant first opened in 2023.
- Where
- Carrollton, Texas, United States.
- Why
- The article says customers have been drawn to Korean-style dining, including grilling meat at the table and having stews and side dishes.
This story does not have two clearly opposing sides.
Saemaul Sikdang opened its first US restaurant.
The US restaurant recorded sales growth of about 38% from the previous year.
Its average monthly sales were about 70% higher than in its first year.
Saemaul Sikdang opened two additional stores in Mongolia.
- US restaurant location
- Carrollton, Texas
- US restaurant opening
- 2023
- Average monthly sales increase
- About 70% compared with the first year, as of end of September
- US sales growth
- About 38% last year compared with the previous year
- Thailand store network
- 14 restaurants
- Mongolia expansion
- Two new stores opened in the first half of this year
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What people are saying
We have operated overseas local stores centered on signature menu items such as charcoal-grilled pork and seven-minute kimchi stew
While continuing our overseas business, we will also consider opening new types of domestic stores that incorporate our local operating experience