East of Eden reaches 28.9 million Netflix views in its fourth week

Netflix’s East of Eden grew from 6.5 million views in its first four days to 28.9 million by its fourth week.

The miniseries, starring Florence Pugh and created by Zoe Kazan, adapts John Steinbeck’s novel and launched on Netflix on October 1.

Its audience grew 4.4 times, helped by word of mouth, and it was still sixth in Netflix’s global ranking in its fourth week.

That was the second-biggest rise among 11 miniseries that spent four straight weeks in Netflix’s English-language Top 10 since 2025; Adolescence had a slightly larger increase.

By its fifth week, East of Eden had reached 31.1 million views, while Steinbeck’s novel saw sales rise by nearly 200% and audiobook starts on Spotify rise by 156%.

Netflix is preparing another literary adaptation with Kazan and her collaborator Jeb Stuart.