Business · Companies · 4 hrs ago
Ferrari's First Electric Car Is Sold Out for 2027
Ferrari says every Luce planned for 2027 already has a buyer.
The Luce is the Italian carmaker’s first electric car and a five-seat model.
Its unusual design drew criticism when it was unveiled, but Ferrari CEO Benedetto Vigna said customers understand it better after seeing and driving it.
The car is a high-priced model, though the reported starting prices differ between accounts.
Ferrari has not said how many Luces it plans to build, so the number of buyers is not public.
Customers ordering now may wait about a year for delivery, according to Vigna.
The strong demand shows that criticism has not stopped buyers from reserving Ferrari’s first EV.
Ferrari’s first all-electric car, the Luce, is sold out for its planned 2027 production run, according to CEO Benedetto Vigna.
Vigna said during Ferrari’s third-quarter earnings call that buyers ordering now would have to wait about a year for delivery.
The five-seat model drew criticism for its unconventional design, but Vigna said people understand it better after seeing and driving it.
Ferrari has not disclosed how many Luce cars it plans to produce or provided a regional breakdown of orders.
The articles give different starting-price figures: $560,800 in the U.S. in InsideEVs and about $615,000 in TechCrunch.
- Who
- Ferrari and buyers of its Luce electric car.
- What
- The planned 2027 production run is fully allocated. Ferrari has not said how many cars that represents.
- When
- Ferrari said this on Tuesday, November 3, 2026, during its third-quarter earnings call.
- Where
- Not stated
- Why
- Not stated. Vigna said buyers understand the car better after seeing it in person and driving it.
Luce critics
Ferrari and Luce supporters
Design
Luce critics
Critics questioned whether the unconventional design looks like a Ferrari and mocked or panned the model.
Ferrari and Luce supporters
Vigna said buyers understand the car better after seeing it in person and driving it; early media driving impressions were described as positive.
The Luce debuted and drew mockery and criticism, according to TechCrunch.
The first production Luce, called Chassis 0, sold at auction for $40 million, according to InsideEVs.
Vigna said during Ferrari’s third-quarter earnings call that the planned 2027 production run was fully allocated.
First deliveries of the Luce are expected to begin, according to TechCrunch.
- Planned production run
- 2027 run fully allocated
- Order wait
- About one year, according to Vigna
- Seats
- Five
- Starting price
- $560,800 in the U.S. according to InsideEVs; about $615,000 according to TechCrunch
- Power
- 1,035 horsepower
- Production volume
- Not disclosed by Ferrari
3 sources
What people are saying
The Luce that we plan to sell next year basically are all allocated
If someone comes, he has to wait one year to get the cars
We see when and how the perception changes when the people drive the car