Business · Companies · 2 hrs ago

CJ CGV sees growing demand for premium cinema experiences

CJ CGV sees growing demand for premium cinema experiences

South Korea's CJ CGV is seeing growing demand for premium cinema experiences as moviegoers seek more immersive screenings.

Its subsidiary, CJ 4DPlex, offers formats with ultra-wide screens and movable seats.

The wider film industry is still dealing with the effects of the COVID-19 pandemic.

It is also facing competition from streaming services, which have drawn consumers away from cinemas.

More moviegoers are willing to pay extra for these screenings, according to the report.

The company is focusing on premium formats, but the available information does not say what it will do next.

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