Science & Tech · AI · 1 hr ago
Hyundai Home Shopping to launch fully AI-made sales broadcasts
Hyundai Home Shopping will make a sales broadcast entirely with AI, the company says.
The system will produce both the presenter and the videos introducing products, without a human host or filming.
The broadcasts will run on Hyundai Home Shopping Plus Shop, the company’s data home shopping channel.
Hyundai Home Shopping says this is the first fully AI-made broadcast in the industry.
Regular scheduling starts November 16 at 3:20 p.m.
with a sale of Jeju Heart gold kiwifruit.
The move brings AI into the production of televised shopping content, rather than limiting it to behind-the-scenes tasks.
Hyundai Home Shopping said it will introduce sales broadcasts made entirely with artificial intelligence.
The company described the broadcasts as the first of their kind in the industry.
The AI-made broadcasts will include the sales host and product-introduction footage.
The company will use its AI-REAL production system on the Hyundai Home Shopping Plus Shop data home-shopping channel.
The first broadcast is scheduled for 3:20 p.m. on Nov. 16, featuring Jeju Heart Gold Kiwi.
- Who
- Hyundai Home Shopping.
- What
- It will introduce sales broadcasts made entirely with artificial intelligence.
- When
- The company announced the plan on Nov. 15; the first broadcast is scheduled for Nov. 16 at 3:20 p.m.
- Where
- The Hyundai Home Shopping Plus Shop data home-shopping channel.
- Why
- Not stated
This story does not have two clearly opposing sides.
Hyundai Home Shopping announced that it would introduce fully AI-made sales broadcasts.
The first broadcast, featuring Jeju Heart Gold Kiwi, is scheduled to air at 3:20 p.m.
- Production system
- AI-REAL
- Channel
- Hyundai Home Shopping Plus Shop
- First broadcast
- Nov. 16 at 3:20 p.m.
- Featured product
- Jeju Heart Gold Kiwi
What people are saying
the first in the industry to produce the entire broadcast using artificial intelligence, including the sales host and product-introduction videos