Business · Companies · 2 hrs ago

W Concept’s France online transaction value rose 103% during Paris pop-up

W Concept’s France online transaction value rose 103% during Paris pop-up

W Concept’s online transaction value in France rose 103% during a Paris pop-up, compared with the same period a year earlier.

W Concept is a fashion platform run by South Korea’s Shinsegae Group.

The pop-up ran from September 29 to October 12, and the figures cover activity on W Concept’s global online mall.

Visits to the global mall increased 95%, while new sign-ups grew 76% over the same period.

The figures show that the pop-up coincided with more French customers engaging with the platform online.

The company did not state what it plans to do next.

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