Rappi data shows grocery sales rose during Buen Fin 2025

During Buen Fin 2025 in Mexico, Rappi recorded higher sales in its mass-consumption category, which includes supermarkets.

Sales in that category were 12% higher than in the previous week and 10% higher than in the following week, the company said.

The figures are from Rappi’s own records and do not represent all online purchases in Mexico.

In Rappi’s comparison of mass consumption with traditional e-commerce, the category made up more than 95% of the total billed volume during Buen Fin; the data do not say how much was food alone.

Sales at Chedraui through the app rose nearly 30% from the week before promotions, while orders through Rappi Turbo rose nearly 20%.

Shopping activity peaked around 8 p.m., within a reported busy period from 7 p.m.

to 9 p.m.

The 2025 figures offer a point of comparison for Buen Fin 2026, but they do not show whether shoppers bought more food or simply spent more during the promotion.