Entertainment · Gaming · 6 hrs ago
GTA 6 TV ads alter trailer scenes and remove Xbox logo
GTA 6's new TV ads change parts of its launch trailer as the game's marketing campaign expands.
A 30-second version removes shower scenes featuring Jason and Lucia, making shots of an airplane and the pair beside their car slightly longer.
In the car scene, Jason nudges Lucia and she nearly falls.
The ads also leave out the Xbox logo, reportedly because of Rockstar's promotional deal with Sony.
A 90-second version includes the shower scenes as well as the longer shots.
GTA 6 is still due on PS5 and Xbox Series X|S on November 19.
The ad changes do not alter the announced platforms, but the missing Xbox logo means the TV spots do not mention the Xbox release.
GTA 6 TV commercials use edits of the game’s launch trailer, with changes that vary by spot length.
The 30-second version removes shower scenes featuring Jason and Lucia.
That edit gives slightly more time to an airplane sequence and a shot of Jason and Lucia beside their car.
The Xbox logo is absent from the TV spot, reportedly because of Rockstar’s promotional deal with Sony.
A 90-second version includes the shower scenes and the longer sequences.
- Who
- Rockstar’s GTA 6 marketing campaign features the TV spots.
- What
- The commercials alter scenes from the launch trailer and remove the Xbox logo from the 30-second spot.
- When
- The first commercial aired on October 21, 2026.
- Where
- The first commercial aired on NBC Sports; the TV spots’ broader locations are not stated.
- Why
- The Xbox logo was reportedly removed because of Rockstar’s promotional deal with Sony.
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- 30-second spot
- Removes shower scenes featuring Jason and Lucia
- Longer sequences
- Airplane shot and Jason and Lucia beside their car
- Xbox logo
- Removed from the TV spot
- 90-second version
- Includes shower scenes and slightly longer sequences
- First broadcast
- NBC Sports