Business · Economy · 5 hrs ago
Wedding tourism brings over 1.3 billion pesos to Morelos
Wedding tourism brings More than 1.3 billion pesos to Morelos each year, with over 5,000 weddings and more than a million visitors.
At a recent trade event, more than 250 couples from Mexico City explored holding weddings in Morelos.
The industry connects venues such as gardens and historic estates with hotels, caterers, florists, transport companies and event planners.
Weddings increasingly last several days, giving guests time to enjoy the state’s food, cultural heritage and natural attractions; visitors also come from countries including the United States, Colombia, Costa Rica and Germany.
Group Paraíso operates eight event gardens and hosts more than 400 weddings a year, with over 120 guest rooms across its facilities.
The state government aims to grow the industry through private-sector collaboration and more professional services as part of its tourism development plan.
Romance tourism generates more than 1.3 billion pesos in Morelos, according to the state tourism department.
The sector brings more than one million visitors and supports more than 5,000 weddings a year.
The 63rd Grupo Paraíso showroom drew more than 250 couples from Mexico City interested in holding weddings in Morelos.
The state says weddings support local businesses and service providers, including hotels, event organizers, florists and transport companies.
- Who
- Morelos’s romance tourism industry, including local businesses and service providers.
- What
- The sector generates more than 1.3 billion pesos and supports more than 5,000 weddings a year.
- When
- The figures are annual; a specific period for the reported revenue is not stated.
- Where
- Morelos, Mexico.
- Why
- Weddings bring visitors and spending to the state, supporting jobs and local businesses.
This story does not have two clearly opposing sides.
This story does not have a timeline yet.
- Annual weddings
- More than 5,000
- Economic impact
- More than 1.3 billion pesos
- Annual visitors
- More than 1 million
- Grupo Paraíso showroom
- 63rd edition; more than 250 couples attended
- Grupo Paraíso venues
- Eight gardens: four in Jiutepec, three in Xochitepec and one in Cuernavaca
What people are saying
Morelos is the wedding capital of Mexico, but our strength goes beyond gardens and haciendas.
Each celebration activates an economic chain that generates jobs, supports hundreds of suppliers and attracts domestic and international visitors.