Business · Companies · 12 hrs ago
EU accepts Temu plan to curb illegal products, but €200m fine stands
The European Commission has accepted Temu’s plan to improve safety checks on its online marketplace.
Temu, a Chinese shopping company, was fined €200 million in May for failing to properly assess risks from illegal products sold through its platform.
The EU said tests found unsafe chargers and baby toys that could breach chemical limits or pose a choking risk.
Under the plan, Temu will use current, reliable information to assess risks and measure whether its safeguards work.
Temu must also examine whether its recommendation systems spread illegal listings and how sellers may exploit platform features to promote them.
The accepted plan does not cancel the fine, and the EU’s wider investigation into Temu is still open.
Temu has four months to carry out an initial risk assessment, and an independent auditor will review its corrective measures.
If the Commission finds Temu is not complying with EU rules, it could impose daily fines.
The European Commission has accepted Temu’s plan to address risks linked to illegal products on its marketplace.
The plan does not cancel the €200 million fine imposed on Temu in May.
Temu has four months to carry out a provisional risk assessment covering a six-month period through November 30, 2026.
The measures include reviewing recommendation algorithms and using reliable data and metrics to assess risks and protections.
The Commission says the wider process is not over, and Temu’s corrective measures will also face an external, independent audit.
- Who
- The European Commission and Temu, the Chinese online marketplace.
- What
- The Commission accepted Temu’s plan to improve its risk assessment and curb the spread of illegal products. The plan does not cancel the €200 million fine.
- When
- October 26, 2026. Temu has four months to carry out the provisional assessment.
- Where
- Temu’s online marketplace in the European Union.
- Why
- The Commission found that Temu had failed to properly identify and assess risks linked to illegal products on its platform.
European Commission
Temu
Assessment of risks
European Commission
The Commission said Temu had not properly identified and assessed systemic risks linked to illegal products.
Temu
Temu said its plan reflects a strengthened risk-assessment method and investment in compliance.
Plan and response
European Commission
The Commission accepted the plan but says the wider process is not over and further checks will follow.
Temu
Temu welcomed the approval and described its dialogue with the Commission as constructive.
The Commission imposed a €200 million fine on Temu over its handling of risks linked to illegal products.
The deadline set by the Commission for Temu to submit an action plan passed.
The Commission accepted Temu’s action plan.
Temu must provide the Commission with the results of an external, independent audit of its corrective measures.
- Fine
- €200 million, imposed in May 2026
- Implementation period
- Four months
- Provisional assessment
- Covers six months, through November 30, 2026
- Corrective measures
- Five measures, according to El País
- Audit
- External and independent; results due within four months of implementation
5 sources
Nach Strafe der EU: Was Temu nun ändern will
Temu, il nostro piano punta a garantire agli utenti Ue un ambiente sicuro
Im Verbraucherschutz nachbessern: Temu kündigt nach Millionenstrafe der EU Änderungen an
Bruselas acepta el plan de Temu para frenar la venta de productos ilegales en su plataforma
Ok Ue al piano della cinese Temu contro i prodotti illegali online
What people are saying
We welcome the European Commission's approval of Temu's action plan regarding the risk-assessment obligations under the Digital Services Act (DSA), and appreciate the constructive dialogue the Commission maintained with us throughout the process.
The action plan reflects a further strengthened risk-assessment methodology, which has evolved significantly since these obligations became applicable to Temu in 2024.
It is highly likely that EU consumers will encounter illegal items on Temu.