Sports · American Football · 2 hrs ago
Falcons’ throwback logo draws comparisons to Nazi imagery online
The Atlanta Falcons’ throwback profile picture drew widespread attention after it appeared on the team’s X account on Wednesday.
The image shows the team’s logo from the 1960s and 1970s against a black and red background.
Some people compared its design to Nazi imagery, including the Nazi Eagle, a symbol associated with antisemitism and the Holocaust.
The Falcons are using 1966-inspired uniforms for their Sunday game against the San Francisco 49ers.
The team has worn throwback uniforms in several games before, including matchups in 2025.
The post announcing the profile picture had been viewed more than 15 million times, and the Falcons had no comment when asked about the reaction.
The Atlanta Falcons’ new X profile picture, featuring a vintage team logo on a black and red background, drew comparisons online to Nazi imagery.
The post had been viewed more than 15 million times since it was published on Oct. 21.
The Falcons are wearing 1966-inspired uniforms for their Oct. 25 game against the San Francisco 49ers.
The team did not comment when contacted by USA Today Sports.
The Falcons wore throwback helmets and jerseys several times in 2025.
- Who
- The Atlanta Falcons and people reacting to the team’s new profile picture.
- What
- The picture drew online comparisons to Nazi imagery.
- When
- The post was published Wednesday, Oct. 21, 2026; the articles were published Oct. 22.
- Where
- On X, where the Falcons changed their profile picture.
- Why
- Observers pointed to the black and red color scheme and the bird-like logo.
This story does not have two clearly opposing sides.
The Falcons posted the new profile picture on X.
USA Today reported that the post had been viewed more than 15 million times and that observers compared it to Nazi imagery.
The Falcons were scheduled to wear 1966-inspired uniforms against the San Francisco 49ers.
- Views
- More than 15 million
- Profile-picture post
- Published Oct. 21, 2026
- Uniform inspiration
- 1966
- Upcoming opponent
- San Francisco 49ers
- Past throwback use
- Multiple games in 2025
3 sources
What people are saying
new PFP (profile picture)
Posts on X
New PFP 👀