Business · Companies · 16 hrs ago
Brazil motorcycle sales forecast to reach a record 2.35 million in 2026
Brazil is forecast to sell 2.35 million motorcycles in 2026, topping the previous record of 2.19 million set in 2025.
Delivery and mobility apps have helped drive demand, creating work for people who faced barriers to formal employment.
Motorcycles are also relatively affordable, and financing is accessible; consortia account for about a third of sales.
About 22% of motorcycle sales go to delivery, according to an industry executive.
Honda plans to invest R$3.3 billion by 2030 to expand its Manaus factory and create 2,000 jobs.
Honda leads the market, with 65.6% of sales from January to October, while Yamaha held 13.8%.
The Manaus factory is set to raise annual capacity to 2.3 million motorcycles by 2029, as more than 90% of Brazil’s motorcycle production is already based there.
Brazil is forecast to sell 2.35 million motorcycles in 2026, setting a record for the second year in a row.
The previous record was 2.19 million units in 2025.
The industry’s growth has been driven in part by delivery and mobility apps, as well as motorcycles’ relatively low purchase and maintenance costs.
Honda announced an investment of R$3.3 billion in Brazilian motorcycle production through 2030.
- Who
- Brazil’s motorcycle industry, including leading manufacturer Honda.
- What
- Motorcycle sales are forecast to reach a record 2.35 million units in 2026.
- When
- The forecast is for 2026.
- Where
- Brazil.
- Why
- Growth has been driven in part by delivery and mobility apps, accessible financing and the high cost of entry-level cars.
This story does not have two clearly opposing sides.
Brazil registered 2.19 million motorcycles, the previous annual sales record.
Honda announced an investment of R$3.3 billion in Brazilian motorcycle production through 2030.
Motorcycle sales in Brazil are forecast to reach 2.35 million units.
- Forecast sales
- 2.35 million motorcycles in 2026
- Previous record
- 2.19 million units in 2025
- Forecast production
- 2.1 million motorcycles in 2026
- Honda investment
- R$3.3 billion through 2030
- Delivery share
- About 22% of motorcycle sales
1 source
What people are saying
A motorcycle is an accessible vehicle that provides fuel economy, as well as having a low maintenance cost.
Today, around 22% of the sector’s sales are destined for the delivery segment.