Business · Companies · 10 hrs ago
Primaprix plans three new Spanish stores in late October
Spanish supermarket chain Primaprix is adding three stores in the final days of October.
One has opened in San Sebastián de los Reyes, near Madrid, while stores in Jerez de la Frontera and Pontevedra are due to open on October 28 and 29.
The new locations extend the chain’s presence in Madrid, Andalusia and Galicia.
Primaprix aims to compete with larger supermarkets by selling goods such as food, toiletries and cosmetics at low prices.
It keeps costs down by buying surplus, clearance and discontinued products from manufacturers.
The chain says it has 344 stores in Spain, Portugal and France and expects to pass 25 openings in Spain during 2026.
Primaprix plans three new store openings in Spain in late October 2026.
The stores are in San Sebastián de los Reyes, Jerez de la Frontera and Pontevedra.
The San Sebastián de los Reyes store is already open, while the Jerez and Pontevedra stores are due to open on 28 and 29 October.
The discount chain aims to exceed 25 openings in 2026.
Primaprix sells products including food, cosmetics and household goods, sourcing some stock from manufacturer surpluses and discontinued lines.
- Who
- Primaprix, a Spanish-origin discount supermarket chain.
- What
- It is opening three stores in San Sebastián de los Reyes, Jerez de la Frontera and Pontevedra.
- When
- The San Sebastián de los Reyes store opened a few days before 26 October 2026. The other openings are planned for 28 and 29 October.
- Where
- San Sebastián de los Reyes in the Madrid region, Jerez de la Frontera in Andalusia, and Pontevedra in Galicia, Spain.
- Why
- Primaprix is expanding its network and aims to compete with large supermarket chains through low prices.
This story does not have two clearly opposing sides.
Primaprix opened its first store in Alcorcón.
The new store in San Sebastián de los Reyes opened.
The Primaprix store on Calle Doña Blanca in Jerez de la Frontera is scheduled to open.
The Primaprix store on Calle García Camba in Pontevedra is scheduled to open.
- Planned openings
- Three stores in late October 2026
- San Sebastián de los Reyes
- Avenida de España, 56
- Jerez de la Frontera
- Calle Doña Blanca; planned opening on 28 October
- Pontevedra
- Calle García Camba; planned opening on 29 October
- 2026 expansion target
- More than 25 openings
- Current store count
- 344 across Spain, Portugal and France, according to the company website
What people are saying
The refurbishment work is already well advanced, although, for the moment, white vinyl coverings prevent people from seeing inside.