Business · Companies · 2 hrs ago
TVS unveils four models in Europe push, targets 30% overseas revenue by 2030
At EICMA 2026 in Milan, TVS Motor unveiled four models for Europe: the Orbiter, M1-S and X electric scooters, plus the RTR 125 motorcycle.
The launch is part of a plan to grow overseas revenue to 30% or more by 2030, as the company expands beyond its home market.
The RTR 125 has a liquid-cooled 125cc engine and features including a 5-inch screen with map mirroring and dual-channel ABS.
TVS says the models are intended for different needs, from electric city travel to lightweight sports riding.
The company has expanded its European retail network, including more than 100 retailers in Italy, where sales rose 110% over the past year.
Prices and launch dates are not yet confirmed, and TVS has not indicated that the RTR 125 or M1-S will launch in India.
TVS Motor unveiled four production-ready models at EICMA 2026 in Milan as it steps up its push into Europe.
The models are the Orbiter, M1-S, X and RTR 125, spanning electric scooters and a sports motorcycle.
The company said international business could contribute 30 per cent or more of total revenue by 2030.
TVS said it is building its European presence through local product development, retail expansion and stronger dealer and service capabilities.
Prices and launch timelines for the four products have not been confirmed.
- Who
- TVS Motor Company.
- What
- It unveiled four models for Europe: the Orbiter, M1-S, X and RTR 125.
- When
- Tuesday, at EICMA 2026.
- Where
- Milan, Italy.
- Why
- To strengthen its European presence and grow international business, which TVS aims to make 30 per cent or more of total revenue by 2030.
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TVS said it focused on strengthening its distribution footprint and developing dealer and service capabilities in Europe.
TVS unveiled four production-ready models in Milan.
- Models unveiled
- TVS Orbiter, TVS M1-S, TVS X and TVS RTR 125
- Revenue goal
- 30 per cent or more of overall revenue from international business by 2030
- Italian retail network
- More than 100 retailers
- Italy sales growth
- 110 per cent over the past year
- Spain and Portugal network
- 22 retailers are operational
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What people are saying
Europe is an important market for TVS Motor and a key part of our international growth plans.
We see significant opportunities across electric mobility, performance motorcycles and premium urban transportation.