Archive · 6 Jun 2025
Uber Reserve Sees Surge in India as Riders Embrace Pre-Scheduled Rides
Uber's pre-scheduled ride service, Uber Reserve, is becoming popular in India.
Bookings have nearly tripled, especially for airport trips, holidays, and business commutes.
Riders value the certainty it offers, with many booking trips in advance.
Airport drop-offs and travel during festivals and long weekends saw the most significant increases.
The service lets riders book up to 90 days early.
Common booking times are early mornings for flights and office commutes.
Uber for Business users are also using Reserve more, indicating a trend towards pre-planned transport.
Chennai leads in Reserve adoption.
Uber Reserve bookings grew close to 200% year-on-year in 2024.
Airport drop-offs account for a significant portion of Reserve usage.
Bookings spiked during wedding seasons, exam dates, and major festivals.
Intercity travel using Reserve rose, especially during Diwali and long weekends.
Chennai had the highest proportion of overall Reserve trips.
- Who
- Uber riders
- What
- Increased usage of Uber Reserve, its pre-scheduled ride option.
- When
- In 2024
- Where
- Across Indian cities, especially Delhi, Bangalore, Mumbai, Hyderabad, and Chennai
- Why
- Riders seek reliability, flexibility, and peace of mind for planned journeys.
- Year-on-year growth
- Close to 200%
- Airport Drop-offs
- Primary use case
- Lead Time
- Average 9 hours
- Popular time slots
- 4-6 AM for flights, 7-10 AM for office commutes
- Uber for Business Growth
- 140%
- Advance Booking
- Up to 90 days