Eternal Shifts Focus to Profits

Eternal, a company that does food delivery and quick commerce, has decided to focus more on making money than just growing really fast.

They don't want to give big discounts to beat competitors because they think that's not good in the long run.

Instead, they want to keep their existing customers happy and spending more.

Their quick commerce part, called Blinkit, is doing well and making a profit.

They're also trying new things like premium stores and cloud kitchens to make more money.

A company called Jefferies thinks this is a good idea and raised the price they think Eternal's stock is worth.