1 week ago
Wagr Expands Fresh Pet Meals and Services Across MMR
Wagr is a service that helps people take care of their pets.
It can deliver freshly prepared meals for dogs in the Mumbai region.
The service can also arrange feeding, walking and training.
Pet parents can find doctors, groomers and emergency ambulance services through the platform.
A dog meal costs about ₹120 to ₹350.
Fredun Pharmaceuticals owns most of Wagr after buying a 78% stake.
Wagr says 150,000 pet parents have registered on its beta website.
The company wants to add special medical diets and more pet services.
Wagr delivers made-to-order fresh non-vegetarian dog meals across the Mumbai Metropolitan Region.
Meals cost about ₹120–₹350, with 150–200 plates prepared daily, according to the company.
The platform also connects pet parents with trainers, walkers, doctors, groomers and ambulance services.
Fredun Pharmaceuticals acquired a 78% stake in Wagr late last year to develop it as a one-stop pet-care marketplace.
Wagr’s beta website has registered 150,000 pet parents and plans to add therapeutic diets.
- Who
- Wagr, owned primarily by Fredun Pharmaceuticals, and pet parents in the Mumbai Metropolitan Region.
- What
- Wagr has launched made-to-order fresh pet meals and a broader marketplace for pet-care products and services.
- Where
- The meals are delivered across the Mumbai Metropolitan Region, with logistics and warehouses extending to several Indian cities.
- When
- The report was published on August 26, 2026; Wagr’s beta version began in June.
- Why
- Wagr aims to provide a centralized, one-stop solution for pet parents, including food, care, medical and emergency services.
Key facts
- Meal price
- Approximately ₹120–₹350 per fresh dog meal
- Meal volume
- About 150–200 made-to-order plates
- Ownership
- Fredun Pharmaceuticals acquired a 78% stake in Wagr late last year
- Registered users
- 150,000 pet parents on the beta website
- Main warehouse
- Bhiwandi
- Planned addition
- Therapeutic diets
- Service area
- Mumbai Metropolitan Region, with partner logistics across multiple Indian cities
Quotes
Shashikant Kulkarni
Retired school teacher and pet caretaker
“A cat parent will have various other specific needs from a dog parent. Some exotics, such as birds, rabbits and squirrels will have different issues. We have a centralised solution and a one-stop idea where pet parents connect and find solutions.”
thehindubusinessline.com
“Feeding my son’s pet with non-veg food was a challenge since we do not cook non-veg food at home. It has become an issue, particularly, after my son left for the US recently leaving his pet with us.”
thehindubusinessline.com
Sources
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