8 months ago

Digital credit helps ease financial stress for salaried Indians

Digital credit helps ease financial stress for salaried Indians
Digital credit gains ground as tool to ease paycheck-to-paycheck strain, says SalarySe Co-founder · CNBC TV 18

Piyush Bagaria, the co-founder of SalarySe, says that digital credit is becoming a helpful tool for many salaried workers in India.

About 100 million people with steady jobs still struggle to save money.

Digital payments, especially through UPI, are very popular and are expected to grow even more.

In 2024, about one-third of digital transactions used credit, showing that people are using credit more often.

Special credit programs linked to jobs use salary information to offer better loan options.

These programs also use AI to give personalized financial advice and help people save small amounts automatically.

This can reduce financial stress and make life better for workers.

Key facts

Total Salaried Employees Struggling
Nearly 100 million
UPI Share of Retail Digital Payments
More than 80%
Projected UPI Share by 2028-29
91%
Domestic Digital Transactions Involving Credit in 2024
About one-third
Key Feature of Employment-Linked Credit Models
Use salary cycles and employer verification for credit access
Role of AI in Digital Credit
Analyzes income and spending data for tailored financial guidance
Micro-Savings Feature
Diverts small amounts into savings during repayment

Sources

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