Archive · 22 Dec 2025
Fevikwik's AI Pack Campaign Fuses Creativity
Fevikwik, a popular adhesive brand, has launched a fun campaign called 'KwikGPT' and a website named 'Fevikwik AI Pack'.
This campaign lets you imagine combining any two objects to create something new and useful.
For example, you can see a weighing machine fused with a doormat to keep guests away, or a laptop combined with a router for faster work.
Pidilite, the company behind Fevikwik, also released videos in different Indian languages showing how Fevikwik can stick anything together to make life easier.
The campaign is trending because it creatively uses the idea of AI to show how Fevikwik can be used in unexpected ways.
Fevikwik launched an AI-themed campaign called 'KwikGPT' and a 'Fevikwik AI Pack' website.
The website allows users to fuse any two objects to create a new, imaginative third object.
Pidilite released a series of videos in major Indian languages demonstrating the versatility of Fevikwik.
The campaign includes a social media contest with creative entries like a weighing machine fused with a doormat.
The videos showcase humorous and practical scenarios where Fevikwik can be used to combine objects for better convenience.
- Who
- Pidilite, the company behind Fevikwik, launched the campaign.
- What
- Fevikwik introduced an AI-themed campaign called 'KwikGPT' and a 'Fevikwik AI Pack' website.
- When
- The campaign has been running for months.
- Where
- The campaign is targeted at Indian audiences, with videos released in major Indian languages.
- Why
- The campaign aims to showcase Fevikwik's versatility and creativity by fusing objects together using generative AI concepts.
- Company
- Pidilite
- Product
- Fevikwik
- Campaign
- KwikGPT
- Website
- Fevikwik AI Pack
- Languages
- Tamil, Telugu, Bangla, Malayalam