Archive · 20 Aug 2026
Ziggy Launches Donut Cake Campaign With Shahid Kapoor
Ziggy is a brand that makes packaged cakes.
It has created a product called Ziggy Donut Cake.
The product is designed to look or feel like a donut while being soft like a cake.
Ziggy has started a new advertising campaign for it.
Actor Shahid Kapoor is the face of this campaign.
The company believes his youthful energy and family appeal suit the brand.
Ziggy says this partnership is part of its next stage of growth.
The company wants more people across India to know about and consume its product.
Ziggy has launched a new campaign for its Donut Cake product.
Actor Shahid Kapoor has been named Ziggy’s brand ambassador.
Ziggy Donut Cake combines the format of a donut with the softness of a cake.
Rohan Jain, managing director of WonderWorks Pvt Ltd, said the product was created to stand out in packaged cakes.
The brand aims to expand its reach and consumption across India with the campaign.
- Who
- Ziggy, WonderWorks Pvt Ltd, managing director Rohan Jain, and actor Shahid Kapoor.
- What
- Ziggy launched a Donut Cake campaign featuring Shahid Kapoor as brand ambassador.
- When
- Not stated in the article.
- Where
- The campaign is intended to expand Ziggy’s reach across India.
- Why
- Ziggy wants to promote its distinctive Donut Cake format and accelerate the brand’s growth, reach, and consumption.
- Brand
- Ziggy
- Product
- Ziggy Donut Cake
- Brand ambassador
- Shahid Kapoor
- Parent company
- WonderWorks Pvt Ltd
- Company representative
- Rohan Jain, Managing Director
- Stated growth focus
- Accelerating Ziggy’s reach and consumption across India