Archive · 6 Jun 2025
Cannes: Longitude 77 Showcases Indian Art, Fashion, and Culture
At the Cannes Film Festival, a special drink called Longitude 77 was shown off.
The bottle design was created by an artist who used India's 77 East longitude line for inspiration.
A famous person, Shalini Passi, wore a beautiful dress made by Manish Malhotra that showed off Indian landscapes and art.
She also talked about how great Indian art is on a global stage.
The event highlighted India's culture and blended it with luxury.
Seagram's Longitude 77 Collector's Edition was unveiled at the Cannes Film Festival.
The packaging was designed by Paresh Maity, inspired by India's 77 East longitude line.
Shalini Passi wore a custom Manish Malhotra gown at the event.
The gown design represented India's diverse terrains with art from Paresh Maity.
Shalini Passi participated in a panel discussion about Indian art and culture.
- Who
- Seagram's Longitude 77, Paresh Maity, Shalini Passi, and Manish Malhotra.
- What
- The unveiling of Seagram's Longitude 77 Collector's Edition and celebration of Indian culture.
- When
- Cannes Film Festival 2025.
- Where
- India Pavilion, Cannes Film Festival.
- Why
- To celebrate Indian art, culture, and luxury on a global stage.
- Event
- Seagram's Longitude 77 Collector's Edition Debut at Cannes
- Location
- India Pavilion, Cannes Film Festival
- Artist
- Paresh Maity
- Gown Designer
- Manish Malhotra
- Style Icon
- Shalini Passi
- Publication Date
- June 6, 2025