Archive · 27 Nov 2025
Mahindra Expands EV Portfolio with New SUV
Mahindra, a big car company, has launched a new electric SUV called XEV 9s, which is a seven-seater and costs between ₹19.9 lakh and ₹29.9 lakh.
They want to sell 7,000 electric vehicles every month by the end of this financial year.
Right now, they sell about 4,000 to 5,000 electric vehicles each month.
They also aim to have electric vehicles make up 20-25% of their SUV portfolio by 2027-28.
Mahindra is competing with other companies like Tata Motors and Kia to be the leader in the electric vehicle market in India.
They are also planning to sell their electric vehicles in other countries, starting with places that use right-hand drive cars.
The company is happy with how electric vehicles are being adopted in India and believes that a tax cut for regular cars won't hurt the prospects for electric vehicles.
Mahindra launched the XEV 9s, a seven-seater electric SUV priced between ₹19.9 lakh and ₹29.9 lakh.
The company aims to sell 7,000 electric vehicles monthly by the end of the fiscal year.
Mahindra plans to have electric vehicles comprise 20-25% of its SUV portfolio by 2027-28.
The company is expanding its retail and workshop footprint to support EV sales growth.
Mahindra will adopt a calibrated approach to exports, starting with right-hand drive markets.
- Who
- Mahindra & Mahindra
- What
- Launched a new seven-seater electric SUV, XEV 9s, and aims to sell 7,000 EVs monthly by fiscal-end
- When
- Current fiscal year for sales target, 2027-28 for EV portfolio goal
- Where
- India, with plans for exports to right-hand drive markets first
- Why
- To reinforce its lead in the EV market and expand its portfolio
- New EV Model
- XEV 9s
- Price Range
- ₹19.9-29.9 lakh
- Seating Capacity
- Seven-seater
- Competitors
- Tata Harrier EV, Kia Carens Clavis EV
- EV Sales Target
- 7,000 units per month by fiscal-end
- EV Portfolio Goal
- 20-25% by 2027-28
- Current EV Sales
- 4,000-5,000 units per month
- EV Revenue
- ₹8,000 crore in April-September
